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Tag: web 2.0 (Page 2 of 8)

Presidential Communications 2.0

The BBC explains how Obama will use the web while in the White House.

“I think a year from now we’ll see streaming of the news conferences… there’ll be that deeper communication and broadcasts directly to people as opposed to through the traditional media… On the technological side, I think there’ll be more applications on mobile devices, more and more video. That will naturally develop as the industry does.”

Barack Obama has already said he wants members of his cabinet to host regular webchats. Some campaigners have suggested that the new president himself should answer questions from the public at the end of his YouTube addresses and White House briefings.

All good ideas. Especially anything that makes communications with the public a two-way process.

However, they’re likely to get a lot of push back from those folks in the “traditional media” who won’t like being ignored.

Learning to Connect

A member of the British parliament looks at our recently completed election and concludes that politics in his country are antiquated.

Especially when it comes to the effective use of the internet to connect with supporters and potential supporters.

There are powerful lessons from the Obama campaign for politicians here. The first, of course, is, the technology, stupid. The internet and blogosphere are powerful tools but they change the relationship between politicians and the electorate, forcing us to work harder. Used properly, the net can allow direct communication with voters.

Actually, it’s not about the technology at all. It’s about learning how to use the technology to better involve the large number of people who will be directly affected by your decisions.

However, as good as the Obama campaign was in the process of attracting votes, it remains to be seen whether the people who will run his administration are genuinely committed to fundamental change in the relationship between government and citizens.

Or if they, like their British counterparts, also have more lessons to learn.

White House Connections

David Weinberger asks a very good question: Can the White House blog?

Certainly it wouldn’t be the president writing the posts (hopefully he’s working on more important stuff).

But David suggests that it could be a group effort.

Or perhaps you offer a full plate of bloggers. A White House online magazine, so to speak. Lots of voices, opinions, and styles. A Greek chorus for the President, made up of divergent voices. How divergent? For an official White House blog, I would think it’d have to be pretty mainstream, because it’d be speaking for the President’s administration. Even so, knowing that this blogger is an amazing font of facts about telecom policy, and that one is able to put industrial policy into an historical context, and that other one is capable of occasional crackling sarcasm when discussing energy policy, well, that’d be extremely cool.

Way cool!

While the incoming administration may or may not be considering blogging, that doesn’t mean they don’t plan to continue leveraging all the social networking tools they used so well in the campaign.

The Obama transition team now has a director of new media, along with a team responsible for online communications and outreach.

So even if they won’t be writing a blog, at least it appears as if they plan to make the White House part of the online conversation.

Whatever Will We Call It?

David Weinberger, author of the excellent Everything is Miscellaneous, says he is often asked what web 3.0 will be.

Good question. But don’t expect a concrete answer.

Weinberger’s reply is that we don’t know and really can’t know.

In fact, it’s likely we’ll never get to something that can be tagged with the next increment like software.

Web 2.0 also makes it less likely that a single change will sweep the entire Net, for Web 2.0 makes it easier to diversify the Web’s offerings. So Web 2.0 may also spell the end of giving the Web point revision numbers.

With any luck he’s right and we can figure out a name for all this stuff that makes more sense to people outside this echo chamber.

Amplifying Possibilities

It’s back. The K12 Online Conference is back for a third annual collection of alternative learning opportunities with some of the smartest educators in the world.


While most of the “sessions” are in the form of podcasts that can be accessed anytime, the conference also features four live events that offer even more chances to connect.

The full schedule should be available soon but in the meantime explore the site and check out some of the programs from years 1 and 2.

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